Ships recurring dashboards and digests to stakeholders on cadence.
Activation complexity
Low
Time to activate
7-10 days
Volume share
20-30% of role volume
Impact range
Above 98% on cadence
Inherited pricing
€0.80 – €3.50 per query or report handled
This capability inherits the Data Analyst's pricing model. The role's launch fee + monthly retainer + role-level usage cover every capability under the role. Adding this capability to an active deployment does not change the price.
What this capability handles
Report Distribution runs scheduled dashboards and digests against the warehouse, formats for the audience, ships to the distribution list through the BI tool and messaging, and logs delivery — with analyst review on report-definition changes.
Workflow summary
Runs schedule, formats artifact, ships to list, logs delivery.
Stages
Decision logic
Uses schedule rules and audience-format logic to generate and distribute recurring artifacts on cadence.
Systems and data
{warehouse,"BI tool",messaging,email}
{"dashboard specs","distribution lists","audience rules","prior deliveries"}
Exceptions & human handoff
Report-definition changes, failed deliveries, or audience escalations route to the analyst for review.
Definition change, delivery failure, or audience escalation.
Readiness
Dashboard specs documented, distribution lists approved, BI tool wired.
Owner on client side · Head of Data
Impact contribution
20-30% of role impact is recurring-report distribution discipline on cadence.
Primary KPI · Report distribution coverage · Above 98% on cadence
When this capability shows up
Patterns where report distribution is part of the launch set, with volume and pricing anchored to each company profile.
Mid-market SaaS with a governed warehouse and BI adoption
SaaS · 300-800
500 / mo
A 500-person B2B SaaS company fields 500 questions and recurring reports a month. The analytics queue runs days long. Dashboards refresh late. Stakeholders ping analysts on the same metrics weekly.
Data Analyst activates NL-to-SQL and report distribution. Validated answers return in minutes; recurring dashboards ship on cadence; analysts shift to modelling and insight.
Expected outcomes at this volume: query turnaround sub-minute on routine, report distribution coverage above 98%, analyst hours recovered weekly.
Monthly cost
€400–€1.8k
vs human anchor
€3.5k–€12k
Savings
0–3%
Enterprise services firm with pipeline complexity and executive reporting
Services · 800-2000
1,200 / mo
A 1500-person services firm handles 1200 queries and reports a month across engagement-mix, utilization, and margin metrics. Pipeline breaks surface days late. Anomalies land in leadership decks before the data team sees them.
Data Analyst activates all four capabilities. Questions answer in minutes; recurring reports ship on cadence; pipeline breaks surface in hours; anomalies flag with contributing-factor context.
Expected outcomes: cycle-time reduction 50-70% on ad-hoc queue, pipeline-health detection lead time in hours, metric anomaly time-to-flag in minutes.
Monthly cost
€960–€4.2k
vs human anchor
€8.5k–€28k
Savings
0–3%
Small subscriptions business running a lean data function
Subscriptions · 40-100
200 / mo
A 70-person subscriptions business fields 200 questions and recurring reports a month with a two-analyst team. Stakeholders ping on the same cohort questions weekly. Board decks get assembled the night before.
Data Analyst activates NL-to-SQL and report distribution. Validated answers return in minutes against the governed warehouse; board and operating reports ship on cadence; analysts shift to modelling.
Expected outcomes at this volume: query turnaround sub-minute on routine, report distribution coverage above 98%, analyst hours recovered weekly.
Monthly cost
€160–€700
vs human anchor
€1.5k–€5.0k
Savings
0–3%
All scenarios and cost ranges come from the Data Analyst role page.
Capability-specific integrations
Beyond the Data Analyst's base stack, this capability plugs into:
The chat opens with Data Analyst and Report Distribution pre-selected. You can add other capabilities during the conversation.